Balderton Sales Playbook

Balderton Sales Playbook

Balderton Capital

How to build a sales team, how to internationalise, sales compensation, how to scale the team

The "Balderton B2B Sales Playbook" provides a comprehensive guide for building efficient B2B sales teams. It covers sales team structure, processes, pipeline generation, compensation mechanisms, creating a strong sales culture, and going global. It emphasizes the importance of an optimal sales structure, timing, indirect channels, and key metrics in sales operations. The playbook offers practical strategies and case studies, serving as a foundational guide for founders and executives in early-stage companies to establish and grow their sales teams effectively.

Visit site

Subscribe to our weekly newsletter and receive the resources SaaS founders find most valuable

Hero image for saas tools